Winchester House School - Marketing and Admissions Executive

Summary

We are currently seeking to fill the position of Marketing and Admissions Executive.

Detail

This is an exciting opportunity for a highly organised, creative and people-focused individual to play a key role in shaping the future of Winchester House. Working across both Admissions and Marketing, the successful candidate will be at the heart of the School's pupil recruitment and communications activity, helping to deliver an outstanding experience for prospective and current families.

From welcoming prospective parents and coordinating admissions events, to creating engaging content for social media, newsletters, websites and video, this is a varied and dynamic role requiring excellent communication skills, attention to detail and a passion for storytelling. The role offers the opportunity to build strong relationships across the School community, working closely with pupils, staff and families to showcase the vibrant life of Winchester House.

Reporting to the Director of Prep School Marketing & Admissions and working alongside the Registrar, the Marketing & Admissions Executive will help drive admissions enquiries, support the successful delivery of key events, manage digital content and ensure that every family experiences the warmth, professionalism and excellence that define a Winchester House education.

Please note that regular weekend and evening work is required to fit the admissions and marketing calendar. 

Admissions

• Support the Registrar with the successful management of Open Days and other admissions events across the school year. To include creating mailings, managing invites and liaising with the relevant teaching and support staff regarding the itinerary, catering, grounds, signage and tours. 
• Be one of the point of contacts for admission enquiries into the school, providing information about the school and its mission to everybody who enquires, either by phone, email or face-to-face in a timely manner. 
• Coordination of private tours for prospective families ensuring all relevant information is gathered beforehand and communicated with the Head. 
• Work with the Registrar and Director of Prep School Marketing and Admissions on the the school’s admissions CRM and successful implementation of a first-class customer service experience. Maintain effective tracking of new enquiries/ applicants through each stage of the admission process on iSAMS: enquiry, pre- application, application, decision, registration and deposit payments. 
• With Registrar manage the confirmed new pupil process, ensuring all necessary paperwork (including contractual paperwork) and information is obtained and shared with appropriate departments before the first day to ensure a smooth start at the school. 
• Build effective relationships with the ‘Friends of Winchester House’ (current parent year group representatives) who welcome new families into the School community. This includes arranging attendance at Open Mornings, New Families Tea Party and other events. Ensure new families’ contact details are shared with the ‘Friends’ (once permission is given). 
• Assist the delivery of the annual New Families Tea Party, managing invites and liaising with the relevant teaching and support staff regarding the itinerary, catering, grounds, signage and tours.

Marketing 

• Build strong relationships with the teams across the school, engaging them in marketing activities and help create buy-in for marketing strategy. 
• Work with the Director of Prep School Marketing & Admissions on implementing advertising plan. To include building relationships with local media. 
• Manage the school’s social media content. To include Facebook, Instagram, YouTube, Vimeo and LinkedIn. Work with Director of Prep School Marketing & Admissions to create and implement targeted advertising plan across social media channels. 
• Create in-house films for the school to be used across social media and website. To include proactively identifying opportunities for film and generating ideas for the content strategy, and then the filming, editing and sharing online. Manage sharing of videos on school’s YouTube and Vimeo platforms to include generating all tags and copy to support SEO. 
• Proactively source stories from staff and pupils to be shared across website, social media channels and review publications. To include copywriting and photography. 
• Collate stories, edit, design and distribute three weekly parent newsletter. 
• Manage a monthly ‘From the Head’ update blog on the school’s website. 
• Organise the school’s photography library, ensuring up to date images are used across collateral and pupil media permissions are managed. 
• Work with the Director of Prep School Marketing & Admissions on the organisation of professional photography shoots.

Winchester House School

Winchester House School was founded in 1875 and moved to its present 18-acre site in the centre of Brackley in 1922. The heart of the School is situated in Manor House, an attractive building dating from the early 1800s. Winchester House comprises a fully co-educational nursery, pre-prep and preparatory school, offering an outstanding education to children aged 3-13 with day, occasional and weekly boarding available. In January 2021, Winchester House School became part of The Stowe Group.

Our Schools are not only outstanding places to learn, they are great places to work too.  

We believe it is the collective responsibility of our colleagues to help develop the cognitive, physical, emotional and spiritual well-being of everyone in our community. Our school culture is characterised by teamwork, collaboration and mutual respect.

Equality, Diversity and Inclusion are central to The Stowe Group’s vision. We pride ourselves on our commitment as an organisation to welcome diversity, and we are committed to providing an inclusive environment where anyone with talent can thrive. To ensure we continue to best serve a diverse community, our ambition is to attract and retain a workforce that is representative of the diversity of our pupil body.

The Stowe Group is committed to safeguarding and promoting the welfare of children.  Applicants must be willing to undergo child protection screening appropriate to the post, including checks with past employers, the Disclosure and Barring Service and an online background check with our third party provider.

Documents

• Winchester House - Marketing and Admissions Executive PDF Document